Intro
Joyce Shi is a concept-driven, award-winning designer and art director based in New York.
Her works range from book & editorial design, campaign & brand identity to digital experiences. She also commits to teaching design when time allows.
Joyce Shi is the founder of G Axis Press, a self-publication practice. Her works are featured at bookstores, galleries and book fairs around the globe, including Thomas J. Watson Library at the MET.
Her creative philosophy is deeply rooted in the concept of “design for the sake of design,” challenging the role of design to go beyond a mere container or presentation of ideas, but the idea itself. With this guiding principle, Joyce centres her practice around building systems and experiences, which manifest in a variety of forms and mediums.
Joyce Shi holds a BFA with Honours from Parsons School of Design, majored in Communication Design and minored in Printmaking.
Intro
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Joyce Shi is a concept-driven, award-winning designer and art director based in New York.
Her works range from book & editorial design, campaign & brand identity to digital experiences. She also commits to teaching design when time allows.
Joyce Shi is the founder of G Axis Press, a self-publication practice. Her works are featured at bookstores, galleries and book fairs around the globe, including Thomas J. Watson Library at the MET.
Her creative philosophy is deeply rooted in the concept of “design for the sake of design,” challenging the role of design to go beyond a mere container or presentation of ideas, but the idea itself. With this guiding principle, Joyce centres her practice around building systems and experiences, which manifest in a variety of forms and mediums.
Joyce Shi holds a BFA with Honours from Parsons School of Design, majored in Communication Design and minored in Printmaking.
Awards
ADC 103rd Merit Award - Publication Design, 2024
Tokyo TDC, 2024
Communication Arts - Typography, 2024
365: AIGA Year in Design, 2024
PRINT Award 2nd Place - Books, 2024
Award360°, 2024
London Design Award Silver, 2024
Hiiibrand Merit & Most Popular Award, 2024
Anthem Award Bronze, 2023
Cannes Silver Lion in Print and Publishing, 2023
Beijing Youth Design Award, 2022
ZCOOL Grand Design Awards, Jury Special Award, 2022
Kan Tai-Keung Design Award, 2021
ICVA Merit Award, 2021
Awards
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Press & Showcases
The Brand Identity on Type Something For Me, 2024
Typography Annual 15, Communication Arts, 2025
Parsons CD Professional Practice Day panelist, 2024
Award360° Exhibition, Hangzhou, 2024
Parsons CD’s Offset Art Book Fair, 2024
InkyPixel’s online podcast, Offline vol.3, 2024
BranD magazine #73, 2024
Interview w/ DaZhong.net, Joyce Shi: Design as Culture, 2024
Pratt Institute’s Other Islands Book Fair, 2024
Solo exhibition, Book as a time-based medium, interactive experience and condensed architecture, inD Guangzhou Art Book Fair, 2024
Rehearsal Art Book Fair, 2023
Brooklyn Art Book Fair, 2023
Interview w/ SanLian, Joyce Shi: Listen To The Voice Inside, 2022
Interview w/ Kaleidoscope Books, Expressing Mentality Through Physicality, 2021
Press & Showcases
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